If you’re feeling intimidated at the thought of social media marketing for your massage business, keep in mind that it’s probably easier than it looks. Start by assessing your target audience and choosing the best platforms for you, whether you’re looking to improve...
Both massage and aromatherapy are known for their potential benefits for body and mind. Aromatherapy massage combines the two to achieve psychological and physiological wellbeing. Given the range of massage techniques and the variety of essential oils you can use on...
An appealing and comfortable space for your clients is essential for an optimal massage experience, so what can you do to ensure your massage space reflects the tranquillity and peace that you want your clients to enjoy? Start by making sure that you have vital...
For employees, the prospect of getting a stress-relieving, relaxing massage during lunch hour can be mood-boosting and motivating. Businesses large and small are becoming aware of this, and there is a growing trend towards offering a complimentary massage service in...
In small businesses, every member of the team has a significant impact on productivity and culture, so hiring the right person is crucial. Having a comprehensive recruitment process for your massage therapy clinic will help you bring on board the right team members,...
Massage is a popular way for many people to relax, address soreness or pain in the body, and boost overall health. When it comes to sports massage for athletes and active people, there are also more specific benefits. From supporting quicker and more effective...
The sense of touch is one of the most important ones for a baby. As a Massage Therapist, you can use this to improve your baby’s mood and well-being, as well as to develop stronger bonds with your baby. Learning to massage your child isn’t difficult, and you’ll...
Personalising your client experience during a massage has long been one of the best ways to differentiate a clinic or individual practitioner. A small gratuity, personalised service, a focus upon your client as an individual – each of these things reflect a desire to...
There are many reasons to become a massage therapist. You get to work in a serene and relaxing environment, you get to help others relieve pain and prevent illness, you can choose your own hours and stay physically active, and you can be assured you’ll almost always...
In the massage industry, most customers move between therapists until the perfect one is found. The number of therapists and spas available means clients can afford to be picky, and means that you, as a therapist, must work especially hard to hold onto your client...